With more than 125,000 copies in print, this model for effective personal relationships in a multicultural and multiethnic world has proven successful for many. On the occasion of its thirtieth anniversary, this contemporary classic has been thoroughly updated to reflect Sherwood Lingenfelter's mature thinking on the topic and to communicate with modern readers, helping them minister more effectively to people of different cultural and social backgrounds. It is accessible, practical, and applicable to many ministry situations. An accompanying interactive questionnaire, designed to help students reflect on their own cultural values, is available online through Baker Academic's Textbook eSources.