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SUSTAINABLE DESTINATION BRANDING AN

by Anukrati Sharma

  • Hardback
  • 260 pages
  • Publisher: CABI
  • 17.8 x 25 x 2 cm

£64.73

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For those in sustainable tourism and marketing.

SUSTAINABLE DESTINATION BRANDING helps you brand better.

You’ll attract more visitors and grow your business.

Discover how to effectively brand and market sustainable tourism with practical tools and innovative strategies in this insightful book.

This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information technology solutions and a psychological perspective, providing illustrative case studies and examples to aid understanding.

  • Title

    SUSTAINABLE DESTINATION BRANDING AN

  • Author

    Anukrati Sharma

  • Book Format

    Hardback

  • Publisher

    CABI

  • Published

    December 2019

  • Weight

    810g

  • Page Count

    260

  • Dimensions

    17.8 x 25 x 2 cm

  • ISBN

    9781786394286

  • ISBN-10

    1786394286

  • Eden Code

    5451212