Individual Giving Officer

The role supports the Individual Giving team by leading the day-to-day delivery of legacy stewardship, supporter journeys, and mid-level donor care. By strengthening supporter relationships, it enables the Individual Giving Manager to concentrate on acquisition and retention campaigns.

Main Responsibilities Legacy Marketing & Promotion Support the implementation of the organisation’s Legacy Marketing Plan across digital, print, and internal communications. Coordinate the production of legacy marketing materials and campaigns. Work with agencies/suppliers to deliver high-quality creative and communications. Act as the main point of contact for legacy enquiries, providing sensitive, tailored responses. Maintain accurate records of legacy pledgers and enquiries in the CRM. Track and report on legacy pipeline activity and stewardship engagement. Attend Legacy events and represent Mercy Ships UK.

Mid-Level Donor Stewardship Build and maintain relationships with mid-level donors, ensuring they receive a personalised and engaging experience. Assist with cultivation activities such as tailored communications, events, and impact reporting. Track and report on mid-level pipeline activity and stewardship engagement.

Data & Reporting Work with the fundraising and data teams to segment audiences and track campaign performance. Report on legacy pipeline and supporter engagement metrics to measure success and inform future strategy. Collaboration & Team Support Support the finance and fundraising teams with any legacy-related income administration. Support the Individual Giving Manager with mid-level and retention campaigns when required. Work closely with the Communications team to create campaign collateral, and other messaging and marketing aspects. Enhance the supporter journey work for key audiences with the rest of the Individual Giving Team.