Think about the most powerful message that you can teach kids in the 21st century. What would it be? Red represents the blood of Christ. The blood of Jesus Christ is just as important a message today as it was yesterday. The Red Book is not just about everything you do in children's ministry to make it exciting and fun, even though there is some how-to stuff included. It's about the things that really matter. Why do we do what we do? Because what matters most is eternity, and eternity is the Life Blood of Children's Ministry.